Sony · Cyber-shot

Cyber-shot DSC-W350

Released January 2010

A slim fourteen-megapixel compact with a stabilised 26–105 mm equivalent zoom, in-camera panoramas and 720p video.

Type
Compact
Sensor
1/2.3-type
Megapixels
14.1
Lens
26–105 mm equivalent
Video
1280 × 720 at 30 fps
Body weight
100 g

What reviewers say

Both reviews praised the tiny body, wide-angle lens and easy panoramas, but criticised soft corners, slow follow-up shots and proprietary cables. CameraLabs found the screen difficult to view off-axis; Imaging Resource considered it generally usable. Both reported noisy low-light images, though Imaging Resource found small high-ISO prints acceptable and CameraLabs noted processing artefacts from ISO 200.

From cameralabs.com and imaging-resource.com

Image and sensor

Camera type
Compact
Sensor format
1/2.3-type
Sensor type
Super HAD CCD
Effective resolution
14.1 MP
Largest image
4320 × 3240
RAW recording
No
Standard ISO range
80–3200
Sensor detail
1/2.3-type primary-colour Super HAD CCD, approximately 14.1 million effective and 14.5 million total photosites; optical format is not physical dimensions
Image formats
JPEG, maximum 4320 × 3240; 16:9 images 4320 × 2432 or 1920 × 1080. Sweep Panorama records 4912 × 1080 or 7152 × 1080 horizontally, 3424 × 1920 or 4912 × 1920 vertically
ISO detail
Auto or ISO 80–3200 at full resolution
Image processor
BIONZ with standard and Plus D-range optimisation, Clear RAW NR and slow-shutter noise reduction; still photographs recorded as JPEG rather than RAW

Lens and shooting

Built-in lens
26–105 mm equivalent
Maximum aperture
f/2.7–5.7
Optical zoom
4×
Stabilisation
Optical lens stabilisation
Lens detail
Carl Zeiss Vario-Tessar, actual 4.7–18.8 mm, equivalent to 26–105 mm for stills; six elements in five groups including three aspherical elements. Movie field of view equivalent to 30–122 mm in 16:9 or 37–149 mm in 4:3. No conversion-lens or filter attachment
Autofocus
Nine-area Multipoint, centre or spot AF with illuminator; auto/macro focus approximately 4 cm wide or 60 cm telephoto. Face detection with child/adult priority, Smile Shutter, blink detection and face-triggered self-timer
Shutter
Auto approximately 2–1/1600 second; Program Auto 1–1/1600 second
Burst detail
Sony Japan specifies approximately 1.45 fps at maximum resolution for up to four frames. Handbook permits up to 100 successive images with slower intervals; focus, white balance and exposure remain fixed from the first frame and flash is disabled. CameraLabs measured about 1.6 fps for four frames, then one frame every 1.8 seconds
Stabilisation detail
Optical SteadyShot
Flash
Built-in flash with Auto, forced, off, slow-sync and red-eye reduction; ISO Auto range approximately 0.2–3.8 m wide or 0.6–1.9 m telephoto
Exposure controls
Intelligent Auto, Easy, Program Auto, Sweep Panorama and ten scene selections; ±2 EV in 1/3 EV steps. One-push custom white balance; shutter and aperture remain automatic

Video

Highest video resolution
1280 × 720 at 30 fps
Video detail
MPEG-4 Visual progressive 1280 × 720 at approximately 30 fps, Fine 9 Mbps or Standard 6 Mbps; VGA 640 × 480 at approximately 30 fps and 3 Mbps. AAC audio in MP4 files. Optical zoom available during movies; continuous recording approximately 29 minutes
Audio
Built-in mono microphone and speaker; mono AV audio output

Screen and viewfinder

Viewfinder
None
Screen size
2.7″
Screen dots
230,400
Touchscreen
No
Tilting screen
No
Display detail
Fixed 2.7-type Clear Photo TFT LCD, 230400 dots; no optical or electronic viewfinder

Connections and design

Battery life (maker's claim)
240 photographs
Body weight
100 g
Release detail
Sony Hong Kong January 2010 announcement describes the W350 as available at its retail price, corroborated by Imaging Resource January availability. Sony Japan scheduled 5 February 2010; its April announcement explicitly describes the original W350 as already released. Exact first global retail day unconfirmed
Recording media
Approximately 45 MB internal memory; Memory Stick Duo, PRO Duo, PRO-HG Duo, SD, SDHC and SDXC. For movies, Sony recommends PRO Duo Mark2, PRO-HG Duo or SD-family Class4 or faster
Ports
Type3 multi-use connector for USB 2.0 Hi-Speed, AV, DC input and optional HD component cable; no HDMI socket
Battery life detail
Supplied NP-BN1, typical 2.3 Wh/630 mAh and minimum 2.2 Wh/600 mAh. Exact W350 manual CIPA claim approximately 240 photographs/120 minutes at 25°C, Normal display, fully charged battery, Memory Stick PRO Duo, alternating zoom ends, flash every second shot and power cycle every ten
Charging
External BC-CSN/BC-CSNB battery charger; optional AC-LS5 AC adapter
Dimensions
90.7 × 51.5 × 19.4 mm (width × height × depth), CIPA dimensions; manual gives 16.7 mm depth excluding protrusions
Weight detail
Approximately 100 g body-only in Sony Japan specifications; approximately 117 g including NP-BN1 and Memory Stick Duo
Colours
Silver, black, pink, gold or blue; regional availability varies
In the box
NP-BN1, external battery charger, multi-use USB/AV cable, wrist strap, software/handbook CD-ROM and instructions; memory card sold separately

Pros and cons

Pros

  • Optical lens stabilisation
  • Wide-angle zoom and Sweep Panorama
  • SD cards alongside Memory Stick

Cons

  • No viewfinder or RAW recording
  • No manual shutter or aperture settings
  • Proprietary USB and AV connector

Closest rivals

Model
TypeSensorMegapixelsLensVideoBody weightReleased
Compact1/2.3-type10.135–105 mm equivalent640 × 480 at 29.97 fps125 g2010
Compact1/2.3-type12.135–105 mm equivalent640 × 480 at 29.97 fps137 g2010
Compact1/2.3-type14.124–120 mm equivalent1280 × 720 at 30 fps108 gJan 2010

Sources

  1. sony.jp/cyber-shot/products/archive/DSC-W350/spec.html
  2. sony.jp/cyber-shot/emdown/data/W350_IM.pdf
  3. sony.jp/cyber-shot/emdown/data/W350D_hb.pdf
  4. sony.com.hk/press/pdf/20100113_07e.pdf
  5. sony.jp/CorporateCruise/Press/201001/10-0118B
  6. sony.jp/CorporateCruise/Press/201004/10-0405
  7. cameralabs.com/sony_cyber-shot_dsc_w350
  8. cameralabs.com/sony_cyber-shot_dsc_w350/2
  9. cameralabs.com/sony_cyber-shot_dsc_w350/4
  10. imaging-resource.com/cameras/sony-dsc-w350-review

Photo: Sony Japan exact DSC-W350 product photograph; complete supplied canvas retained without enlargement or generated product pixels

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