Hisense E7Q PRO vs Sony BRAVIA 3 II
Better figure, where one is clearly better
| HisenseE7Q PRO | SonyBRAVIA 3 II | |
|---|---|---|
| Overview | ||
| Released | 2025 | 2026 |
| Display | ||
| Panel | LED LCD | LED LCD |
| Panel detail | Hi-QLED (quantum dot) LCD with a direct LED backlight; no local dimming | Direct LED backlight with frame dimming, without local dimming |
| Resolution | 3840 × 2160 (4K) | 3840 × 2160 (4K) |
| Refresh rate | 144 Hz (better) | 120 Hz |
| HDR formats | Dolby Vision, HDR10, HDR10+, HLG | Dolby Vision, HDR10, HLG |
| Screen finish | – | RTINGS reports matte coating on US 65-inch and 75-inch models; other sizes are glossy |
| Peak brightness | – | 520 nits on a 10% HDR window in Professional mode (Tom's Guide, 65-inch US model) |
| HDR extras | Dolby Vision, HDR10+ Adaptive | – |
| Colour range | Quantum Dot Colour; wide colour gamut | XR Triluminos Pro and Live Colour |
| Picture processing | Hi-View AI Engine, 4K upscaling, MEMC, MPEG and mosquito noise reduction, light sensor | XR Clear Image, Dynamic Contrast Enhancer and light sensor |
| Picture modes | Filmmaker Mode; 144Hz Game Mode PRO; eye-care mode | Vivid, Standard, Cinema, Game, Professional, Graphics, Photo and Dolby Vision modes; calibrated modes for Netflix, Sony Pictures Core and Prime Video |
| Motion handling | AI Smooth Motion (MEMC); panel response time 6 ms (43″, 50″, 55″, 85″, 100″) or 8 ms (65″, 75″) (Hisense) | Motionflow XR 480; native panel refresh is 120 Hz |
| Viewing angle | 178° | RTINGS identifies an IPS panel on its 65-inch US test unit and a VA panel on the 50-inch; other sizes' panel types are unconfirmed |
| Sizes | ||
| Sizes | 43, 50, 55, 65, 75, 85, 100″ | 43, 50, 55, 65, 75, 85, 100″ |
| Largest size | 100″ | 100″ |
| Gaming | ||
| HDMI ports | 4 (2 HDMI 2.1 at 4K 120 Hz+) | 4 (all HDMI 2.1 at 4K 120 Hz+) (better) |
| Variable refresh rate | HDMI VRR, FreeSync Premium | HDMI VRR |
| Auto low latency mode | Yes | Yes |
| HDMI detail | 65″ to 100″ 4 × HDMI 2.1 with ALLM, HDMI 3 (eARC) and HDMI 4 4K 144Hz with VRR; 43″ to 55″ 3 × HDMI 2.1 with ALLM, HDMI 2 (eARC) and HDMI 3 4K 144Hz with VRR | All four inputs support 4K 120 Hz, VRR and ALLM; eARC and Source-Based Tone Mapping supported; HDCP 2.3 on all inputs |
| Variable refresh range | Up to 144 Hz | – |
| Input lag | ≤ 7 ms with a 4K 120 Hz input (Hisense) | – |
| Game features | AMD FreeSync Premium, Game Bar, Dolby Vision Gaming, HDR10+ Gaming | PS5 Auto HDR Tone Mapping and Auto Genre Picture Mode; Dolby Vision Game mode |
| Smart TV and sound | ||
| Smart TV platform | VIDAA | Google TV |
| Processor | Hi-View AI Engine | XR Processor |
| Speakers | 2.0 channels | 20 W |
| Dolby Atmos | Yes | Yes |
| DTS:X | – | Yes |
| eARC | Yes | Yes |
| Wi-Fi | Wi-Fi 5 (802.11ac, 2.4/5 GHz) | Wi-Fi 6E |
| Bluetooth | Yes | 5.3 |
| Speaker detail | 2 × 10 W, 2.0 ch (43″ to 65″); 2 × 15 W, 2.0 ch (75″, 85″); 2 × 15 W plus a 20 W subwoofer, 2.1 ch (100″) | Two full-range X-Balanced bass reflex speakers |
| Audio features | Dolby Atmos, DTS Virtual:X; Hi-Concerto, EzPlay, TV mode; WiSA SoundSend; user equaliser | Dolby Audio, Dolby Atmos and DTS:X support |
| Voice assistants | Voice control via the remote (hands-free voice control on the 100″) | Voice search and built-in microphone with an off switch; Gemini availability depends on region, language and software |
| Casting | AirPlay 2; screen sharing; DMP/DMR content sharing | Google Cast, Apple AirPlay and Apple HomeKit |
| Software updates | Software and firmware updates for at least 8 years (Hisense) | – |
| TV tuners | 2 × RF; DVB-T2/T/C/S2/S; CI+ 2.0; Freely | US variants use ATSC, Clear QAM and analogue M; one terrestrial/cable tuner, no satellite input. Regional tuner systems and availability differ; these specifications do not establish a UK launch |
| USB | 1 × USB 2.0, 1 × USB 3.0 | Two USB ports; no USB hard disk recording on US variants |
| Ethernet | 1 × RJ45 | One Ethernet input |
| Optical audio out | 1 × S/PDIF; composite AV input and audio L/R input; headphone output on 65″ to 100″ | One digital audio output |
| Design and power | ||
| Size | Without stand, 43″ 963 × 560 × 74 mm; 50″ 1119 × 654 × 80 mm; 55″ 1234 × 717 × 80 mm; 65″ 1453 × 840 × 76 mm; 75″ 1676 × 965 × 87 mm; 85″ 1892 × 1091 × 101 mm; 100″ 2229 × 1284 × 95 mm | Without stand, 43-inch 958 × 564 × 69 mm; 50-inch 1111 × 651 × 69 mm; 55-inch 1225 × 717 × 70 mm; 65-inch 1447 × 841 × 70 mm; 75-inch 1670 × 967 × 72 mm; 85-inch 1892 × 1092 × 74 mm; 100-inch 2230 × 1284 × 75 mm. Configuration weights exclude the stand |
| Stand | Two feet, up to 758 mm apart (43″), 911 mm (50″), 973 mm (55″), 994 mm (65″), 1318 mm (75″, adjustable to 536 mm), 1571 mm (85″); metal feet 1734 mm apart on the 100″ | Black Slim T Shape Blade Stand with one position |
| VESA pattern | 43″ 200 × 300 mm; 50″ and 55″ 200 × 400 mm; 65″ and 75″ 400 × 300 mm; 85″ 600 × 400 mm; 100″ 800 × 400 mm | 43-inch 200 × 200 mm; 50-inch, 55-inch and 65-inch 300 × 300 mm; 75-inch and 85-inch 400 × 400 mm; 100-inch 600 × 400 mm (Sony's 2026 wall-mount compatibility chart) |
| Power use | Maximum 110 W (43″), 130 W (50″, 55″), 200 W (65″, 75″), 330 W (85″), 450 W (100″); 0.5 W standby | 0.5 W standby; US power specification is AC 120 V, 60 Hz |
| Energy class | SDR: F (43″), E (50″ to 100″); HDR: G | – |
| Colours | Black (100″ black/dark grey) | Black |
| In the box | – | Table-top stand, voice remote, batteries, AC power cord and guides |
| Warranty | 2 years (UK) | – |
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